Hammersmith FC and Chase & Status have joined forces to unveil a collaboration encompassing a convergence of football, music and fashion – brought together by One House Studio.

@hammersmithfc
Photographed by: James Siow

The Anvil and the Hammer

The partnership will kick off with the launch of a limited-edition kit, with authentic football streetwear, Kappa as the kit partner. Kappa's iconic Omini logo features a man and woman sitting back-to-back, in this instance reflecting Hammersmith FC's back-to-back league titles for both the men's and women's teams.

The story of the West London grassroots club is unique. Born in 2020, Hammersmith FC has rapidly risen through the ranks with back-to-back league titles and promotions in their first two full seasons for both men’s and women’s teams.

The club is incredibly passionate about propelling women’s football into the limelight and providing opportunity for girls to grow within the game. This season, a second women’s team was introduced, and the first team debuted in the FA Cup.

With a passionate yet fun-loving atmosphere, they continue to aim for the top tiers of English football, envisioning growth into semi-professional realms and nurturing aspiring young talents.

Saul Milton and Will Kennard, better known by their DJ duo alias, Chase & Status, have cemented themselves as tireless pioneers within dance and electronic music.

The duo are deeply connected to Hammersmith in West London, with Will, having grown up there, and Saul who is based nearby. They share a profound love for the beautiful game and the football community, viewing this partnership as a means to inspire a new wave of inclusive football culture.

“They wanted to build a deeper connection with the game in a meaningful way, in particular, the Women's side – we both have young daughters, so it’s super important to us to be making sure we are empowering them by supporting inspirational females. As well as us having roots in west London, where Hammersmith FC are based, we’re inspired by not only their achievements so far, but also their club’s community-focused ethos, paired with their connection and passion for music”.

The collaboration arrives at a pivotal juncture for women's football, with the Lionesses having just reached the World Cup final after winning the Euros, and will continue for at least two full seasons over the next two years.

The partnership represents a full circle moment as the 2023 Lionesses England team chose Chase & Status’ single 'Alive' to be one of the tracks playing in the stadium as they scored.

Kappa have been at the forefront of football style and elegance over the last few years, and this collaboration is no different.

This legacy of authentically supporting and celebrating the intersectionality of football, lifestyle and culture is on display again with the launch of a classy red home kit, and a stylish blue away kit.

This collaboration marks Kappa’s first British grassroots football kit venture, which has the potential to redefine the footballing and fashion landscape for up-and-coming grassroots football clubs in London and the UK.

Back to Back

Pristine Predator Absolute

AFCON Appreciation