Endrick’s new Life

In a groundbreaking move, we are thrilled to cover the latest chapter in the world of football as Brazilian wunderkind Endrick joins the roster of New Balance athletes. At just 17, Endrick stands out as one of the most captivating young talents globally, and his journey with New Balance reflects a commitment to blending athletic excellence with cultural impact.

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Endrick's story unfolds as he burst onto the football scene at the age of 15, gaining international recognition for his dynamic left-footed skills and audacious style. His performances with Palmeiras and the Brazil youth teams have earned him a reputation as one of the most exciting prospects in the game.

The 2022 season was nothing short of historic for Endrick, breaking records as the youngest player to represent Palmeiras and securing his place as the second youngest goal scorer in Brazil's prestigious Série A. Finishing the season as Palmeiras' top goal scorer and clinching his second consecutive Brazilian Serie A trophy, Endrick's impact has been nothing short of extraordinary.

@newbalance

New Balance, renowned for its commitment to nurturing the next generation of football talent, recognizes Endrick's exceptional abilities on the pitch and the cultural significance he brings to the sport. His recent call-up to the Brazil national team for the 2026 World Cup qualifiers, where he became the fourth youngest player ever to represent the nation, adds to the narrative of a rising star.

As Endrick gears up for a monumental move to Real Madrid, New Balance celebrates this historic partnership with a limited edition 'Accolade' Tekela v4+ Low boot. Crafted as a tribute to Endrick's call-up to the Brazil national squad and his instrumental role in Palmeiras' league triumph, this bespoke creation adds a touch of prestige to an already illustrious career.

@newbalance

Andrew McGarty, Global Director of Sports Marketing for Global Football at New Balance, shares the excitement surrounding this collaboration: "Endrick epitomizes our Fearlessly Independent spirit, and we're honored to become part of what we believe will be a historic journey together." This partnership extends beyond the confines of the football field, embodying shared values and a commitment to excellence.

In collaboration with Roc Nation Sports International, New Balance envisions not only contributing to Endrick's success but also giving back to the community in Brazil. Frederico Pena, President of Roc Nation Sports International Brazil, acknowledges the exceptional nature of this partnership, set to leave an indelible mark in sports history.

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